Project Description
The Destination Southern NSW Destination Management plan provides a practical, evidence-based strategic framework to guide project selection for DSNSW and support partners’ collaborative work towards meeting the target of doubling the value of the region’s visitor economy by 2022.
TRC has been working with the DSNSW Board, LTOs and other Stakeholders across the region to develop a four year strategy for the coast, mountains and tablelands. Recommendations included staged projects to elevate the region’s hero experiences and iconic product ‘clusters’, as well as areas for considering new governance arrangements in light of the newly formed Destination partnership.