Project Description
TRC Tourism worked as part of a team with EarthCheck to deliver the Kiama Tourism Opportunity Plan. The project was identified as a priority in the 2018-2021 Strategic Tourism and Events Plan adopted by Kiama Municipal Council in late 2017, and will sit alongside the Events Strategy and Destination Marketing Plan.
The intent of the Plan and the preparation processes behind it, is to engage businesses and communities, leading to investment which will complement and add value to Kiama’s landscapes, precincts and existing tourism experiences. The focus is on growing tourism value, rather than growing outright visitor numbers.
