This week TRC have been in Tairāwhiti Gisborne, gathering data and insights to build a comprehensive picture of accommodation availability and use by visitors across the region.

This has included a 400km+ drive along State Highway 35 (or the Pacific Coast Highway) to meet with accommodation owners and managers to learn about their current visitor markets, the challenges they experience and the opportunities they see for their business in the future.

Spectacular coastal scenery, quaint towns and villages, friendly locals and a variety of accommodation types to choose from – road trip anyone?